Cameron Diaz’s blush may be on the apple of her cheeks, but for us, it’s the apple of our eye.
The Back in Action actress got all dressed up for the Stella McCartney show during Paris Fashion Week — her first time attending in the last 13 years. She turned heads in a red number, matching shoes, and blushed cheeks to boot.
And according to her makeup artist, Amanda Grossman, her rosy cheeks got their color from Merit Beauty’s Flush Balm Cheek Color, which, once upon a time, Diaz called her “favorite.” It’s also since been used on Tracee Ellis Ross, Lily Collins, and Sarah Jessica Parker.
Merit Beauty Flush Balm Cheek Color in Bespoke
Merit
Grossman used her “fingertips in a tapping motion” to apply the creamy glide-on formula that can be worn on the lips, too. Once on the skin, it has a satiny finish that’s not glittery or matte but rather in between the two. It’s also the product that Grossman says “truly creates the perfect flush and glow.”
And the stats further showcase its popularity: In 2024, a Flush Balm Cheek Color was sold every 30 seconds, according to the brand. Put another way, that’s 2,880 per day! Plus, since launching, 1 million of them have been purchased.
It’s also hydrating and free from fragrances, sulfates, parabens, talc, and a long list of other harmful and bothersome skin irritants. “I’m usually a powder blush gal, but the consistency of this is perfect,” said one shopper. They continued, “[I] love that it doesn’t make me break out like other blushes.”
A single blush costs $30, which, yes, costs more than those at CVS or Walgreens. But you don’t need a lot of product, and what you do use lasts for a while, according to one PEOPLE writer. TL;DR: You won’t need as much product for application or constant touch-ups, so one package will be in your kit for awhile.
Keep scrolling to shop more Merit Beauty products used on Cameron Diaz, including the brand’s brand-new lip liner.
Merit Beauty Signature Lip Liner Sheer Liner in Capricorn
Merit
Merit Beauty The Minimalist Perfecting Complexion Stick in Linen
Merit
Merit Beauty Bronze Balm Sheer Bronzer in Seine
Sephora
Merit Beauty Solo Shadow Matte Eye Color in Midcentury
Merit
Merit Beauty Day Glow Highlighting Balm in Bounce
Merit
Merit Beauty Clean Lash Lengthening Mascara
Merit
Merit Beauty Brow 1980 Volumizing Pomade
Merit
Merit Beauty Signature Lip Lightweight Lipstick
Merit
